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Beat the January Blues

boardroomYou are probably not the only one dealing with a slow January—your clients might be in the same boat. Why not involve them by sending them a poll? If you’re trying to figure out what direction you want to go in in 2012, have your clients help shape your path! Thinking about blogging more? Find out how it would be accepted by your readers.

Poll Your Clients

Entice responses with a prize, such as an Amazon gift card or ad space on your website for a certain amount of time. If there is incentive to fill out your poll, people will be more likely to take the time to do it.

Learn Something

Whether you take a class or attend a seminar, you are never too old to learn something new. Keeping up with trends and technology is important for freelancers. Learn something new about your website and implement it. Try out some of those apps that tout efficiency and see if they work for you. Get around to finally reading that eBook you downloaded last month—you never know what you could learn.

Take a Look at Your Expenses

This is something my husband and I are doing right now. We think we are paying way too much for auto and home insurance, and we’re shopping around to see if we can get a better deal. I am doing the same thing with my Internet and cable package. Take the time to get competitive bids on things you use for your business: phone service, internet, insurance, printing, and anything else you might need or use on a daily basis.

The magazine I work for gets competitive bids on printing every year or two. We haven’t changed printers yet, because the one we work with gives us the best deal, but it doesn’t hurt to ask. Plus, it gives you the peace of mind that you really are getting the best deal out there.

Buy Closeouts

Is it time to get a new ergonomic office chair? You know, the one with the lumbar support you have been eyeing. The holidays are over and sales are abundant this time of year. Didn’t get around to buying that new computer before the end of 2011? Look into getting one now. Look for some closeout websites selling merchandise for cheap as retailers ditch their leftovers and order new stuff.


Not too busy this month? Get out there and network! If you are too busy other times of the year to attend your local networking events, now is the time to finally introduce yourself. Hey, if you’re not doing anything at home, you might as well be out in the community shaking hands and meeting your peers. You never know what will come from a new acquaintance.


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